A Collaboration is essentially a group of Scratchers who collaborate on making projects. A collaboration may also sometimes be referred to as a "company" - this term comes from the idea that these groups of Scratchers exemplify a great amount of team work and dedication, with each Scratcher contributing and specializing in his or her own talent to the benefit of other team members, very much like way a real company operates. In the official Scratch Blog, ScratchR andresmh describes collaborations as "[a] group of Scratchers that get together (virtually) to create collaborative projects", and mentions how collaborations on Scratch are an "interesting phenomena" occuring in the Scratch website. Most companies/collaborations have their own logo, gallery, forum thread, and sometimes even motto. 2010 has been called "the year of the companies" by some users due to many companies/collaborations forming, possibly due to the Collaboration forum.